In Tamil, Elaiya means youthful and tender — a name that reflects the freshness of new beginnings and the elegance of timeless craft.

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At Elaiya, we bring together India’s rich embroidery traditions with a sense of modern grace. Rooted deeply in the art of chikankari, every creation carries the touch of an artisan’s hand, the rhythm of centuries-old stitches, and motifs passed gently from one generation to the next.

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Our pieces are more than fabric — they are poetry in thread, carrying voices of artisans whose work speaks softly yet powerfully.